Discover the different tools that the marketing puts it at the service of companies to sell more.
Objective:
Learn how to make a plan marketing, how to apply the fields of the marketing to their project, learn how to develop the actions and do it themselves; Identify your target audience and reach them. In short, sell more.
Program:
- Strategy and Plan Marketing:
- Objectives of the actions of marketing.
- Where is sample target?
- Campaigns throughout the year.
- The competition.
- The action plan.
- How to make the plan marketing.
- Advertising on – off line:
- Advertising offline.
- Special or exterior supports.
- Advertising online.
- Campaign creativity.
- Marketing digital:
- Responsive
- Web or e-commerce?
- SEO
- SEO Keyword
- Link Building
- Contents
- Social media
- PPC or SEM
- How to create an SEM campaign
- Social networks:
- The main.
- You ask what I should ask myself.
- Steps to create social networks.
- Create a publishing plan.
- Conductive thread.
- Content.
- Communication / HR PP. :
- What is PR?
- What goal do they pursue?
- What do we get?
- Press release.
- Marketing straight:
- My BB.DD.
- Mailing / e-mailing.
- How to make an e-mailing.
- Big data.
- Promotional marketing:
- What does it help us with?
- Type of action.
- Events:
- Types of event.
- Social event.
- Professional event.
Addressed to: to all entrepreneurs, small and medium-sized businesses.
Imparted by: Jaime Toribio Collantes, director of freelance marketing.
Duration: 4 hours.
Reserve your place now!